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The Football World Cup is one of the biggest betting events on the planet, with over £1 billion expected to be wagered on the 2014 edition of the tournament in the UK alone. The tournament attracts unusually high bets, with the last tournament’s highest single bet clocking in at a whopping £417,000.
With huge sums of money wagered on the event, the World Cup is very important to bookmakers, and they usually go all out to attract new customers during the tournament. This provides excellent opportunities to cash in on bonuses, betting specials and free bets.
While it may be tempting to choose the matches you want to bet on before visiting your bookie, we recommend see what specials are available before you put your money down. Bookies will usually offer specials on high-profile games, with these usually offered in the form of money back on your bet if their bonus conditions are met during the course of the match.
Bookies like Paddy Power are known to be very generous with their money back specials, and will often offer money back on match events that have a reasonable probability of occurring. Offers like this effectively give the player the statistical edge, and if you stick to betting on matches and markets where specials are offered you’ll boost your chances of walking away from the tournament with an overall profit.
We keep track of football and World Cups specials on a daily basis, offering you a simple way of reviewing all the current specials from the UK’s most trusted bookmakers. Bookmark our specials page to make sure you don’t miss out on a money-back offer during the World Cup.
Keep an eye on the betting exchanges for the Football World Cup because these will be busier than usual, and you’ll find a larger number of inexperienced punters in the mix. Take time now to learn how to set back and lay odds at an exchange, and you could be reaping the profits when the World Cup begins. You’ll also benefit from looking into advanced exchange strategies like trading bets and converting free bets straight into cash.
It’s not unusual to see free bet offers bumped up for the World Cup, and if you’re patient you’ll be able to easily double your bankroll using free bets. Some bookies have even been known to offer no-deposit free bets during the tournament, meaning you don’t even need to deposit and place a qualifying bet to bet with their money!